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Monday, March 05, 2018 

Will IDW collapse?

They haven't had a very good year, as Publisher's Weekly noted a month and a half ago:
Revenue at IDW Publishing fell 12.1% in the fiscal year ended October 31, 2017, compared to fiscal 2016, parent company IDW Media reported. Sales in the year were $24.5 million, down from $27.9 million in 2016. The publishing unit includes IDW’s games business.

IDW attributed the decline to “a cyclically slow period in the comic book specialty market,” as well as its transition to Penguin Random House for distribution.

[...] For the entire company, revenue at IDW fell 7.5%, to $60.4 million, and it had a net loss of $797,000 compared to earnings of $3.7 million in fiscal 2016.
Several months ago, reports stated their income was down 91 percent, a far cry from when they first began nearly 2 decades ago. And they've been hit hard by some recent embarrassments, including the Aubrey Sitterson debacle, the approach to Jem & the Holograms, and more recently, editor David Mariotte, a self-described "intersectional feminist" coming out of nowhere and attacking the Comicsgate crowd with the following:

He clearly doesn't care that this is little more than a perfect way to torpedo sales ever further into the abyss. In that case, he has no business working in the medium. Couple these cases with their declining income, and there's a possibility they could end up going bankrupt within a year or so, if things don't recover. And at this point, the only way to ensure that is to distance themselves from all overtly political employees. At this point, they may not even have the Hasbro license much longer with the way things are going now.

It's too bad, but that's what happens when they start emulating Marvel's own shift to social justice tactics, instead of showing confidence in their own personal approach. Even a project Chuck Dixon said he's doing with them and a Black Crown imprint they're going to offer may not come out if their fortunes keep dwindling.

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  • I'm Avi Green
  • From Jerusalem, Israel
  • I was born in Pennsylvania in 1974, and moved to Israel in 1983. I also enjoyed reading a lot of comics when I was young, the first being Fantastic Four. I maintain a strong belief in the public's right to knowledge and accuracy in facts. I like to think of myself as a conservative-style version of Clark Kent. I don't expect to be perfect at the job, but I do my best.
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