The Four Color Media Monitor

So now I understand what Marvel's little game is: they've relaunched the Hulk in a new volume while Hercules takes over what was previously the green goliath's own book in numbering. And the really sickening part? This new Hulk volume may have sold out; people fell for it!

That's the sad thing about the fanbase of Marvel: what Stan Lee worked to build up later transformed into something totally mindless that's willing to buy only so many series regardless of quality. Lee may have had a good idea years ago, but today, that very fanbase may have transformed into something appalling, and if I were Stan, I'd probably be feeling very bad.

It's to be hoped that if this sold big, that it won't last too long. Jeph Loeb has turned out to be one of the most overrated writers of all time, and Ed McGuinness may not be far behind as the artist. At the end of the press release, it says:

Find out just why Wizard named Jeph Loeb and Ed McGuinness two of the industry’s hottest talents with the book that puts the “red” back in “Incredible!” Marvel urges retailers to check their orders on all issues of Hulk as the buzz and critical acclaim continues to grow around the series!

Now it’s time for Hulk vs Iron Man—‘Nuff Said!

Groan. More Iron Man-bashing, I fear. And the color red, I'd say, only signals danger here.

Labels: Hulk, marvel comics