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Thursday, June 03, 2010 

Quesada gets promoted to Marvel's chief creative officer

What a farce this. In what must be an attempt to mimic DC's promotion of Geoff Johns, Joe Quesada has been promoted to "chief creative officer" for Marvel. The press release says:
In this new role, Mr. Quesada will work alongside Alan Fine, Executive Vice President, Office of the President and Chairman of Marvel Studios’ Creative Committee, to ensure that all portrayals of Marvel’s characters and storytelling remain true to the essence of Marvel’s rich history. Additionally, Mr. Quesada will provide creative oversight of all areas of Marvel’s business including theatrical, television, publishing, animation and games, while also actively participating in all story and script development for Marvel’s films and animation. Prior to this promotion, Mr. Quesada held the role of Chief Creative Officer & Editor-In-Chief, Marvel Animation & Publishing and oversaw the creative aspects of Marvel Comics and Marvel Animation.
And it goes on to say:
Mr. Quesada will also continue to serve as Editor-In-Chief, Marvel Publishing, where over the past decade he has helped usher in bold new imprints such as Marvel Knights, the Ultimate Universe and Marvel MAX.
So what's new here, really? Nothing, and it only looks to become more farcical as this goes along. And he was already a CCO, so this sounds rather moot. The man has already proven himself over the decade as unreliable with their continuity and characterization, so I wouldn't trust him to remain true to Marvel's great history, which he himself should be remembered for one say as the one who destroyed it with his editorial mandates and poor ideas of how superheroes and their casts should be portrayed.

Maybe this suggests that - we can only hope and pray - he's halfway on his way out the EIC's door. But even then, he'll still most likely be a disaster.

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The Peter Principle.

verification: ulsherch, a litttle known Yiddish word for how this news makes a sane person feel.

So, are we in agreement that providing yet a longer job title is to compensate for his shortened... qualification?


Steven G. Willis

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