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Wednesday, October 15, 2008 

Trinity is using a cover gimmick

I looked at the covers for issues 16, 17, and 18 of Trinity (here, here and here), and then, I realized something I'd been wondering about for a while now: this weekly series is using a kind of cover gimmick where the 3 can all be joined together to form one big poster. This gimmick may have first turned up as early as 1985, and was also around during the early 90s when the second X-Men series was launched.

I can guess why DC is using it now: to try and boost sales with collectors, to be sure, which shows how they're still relying on none other than short-term strategies for sales. Judging from recent sales, which are below 50,000, it's not helping much, and covers alone aren't the reason these things should be bought.

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  • From Jerusalem, Israel
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