Does the Man of Steel still matter after nearly 90 years?
A writer at the Oregonian addressed the issue of this year's Superman Day, and claims the Big Blue Boy Scout is still relevant. Near the beginning though, the following is told:
Every April 18, fans celebrate Superman Day, marking the 1938 release of Action Comics No. 1 — the debut that introduced a new kind of hero and helped shape the superhero genre as we know it today.Well if that's correct, then even if it's true Action Comics sold out in the month it debuted, what this suggests is that even during the Golden Age, comics weren't the massive sky high success the MSM wants everyone to believe they were. I'm a big Super-fan myself, but I don't consider this great history, realizing the supplies of the times were hardly anything, and if it was little more than 200,000 copies overall as a pamphlet, surely it "sold out" simply due to how low the numbers were they printed up? I wonder how much even the anthology pamphlet where the Golden Age Human Torch, Ka-Zar and Sub-Mariner debuted had printed up in 1939? If it was little different for Marvel's early offerings, then even there, it's not like we have something to be proud of when the real numbers amount to a joke.
His first appearance had an original print run of about 130,000 copies, which sold out almost immediately, eventually reaching roughly 200,000 with a second printing in circulation. Earlier this year, a copy reportedly sold for an astonishing $15 million — not a bad investment for what had an original 10-cent cover price.
Nearly nine decades later, Superman remains one of the most recognizable figures in popular culture. The nostalgia alone spans generations.While Supes may be a most recognized figure, it could sadly be argued his regular comics series aren't. Predictably, they don't make a serious point about that.
On the big screen, Christopher Reeve’s portrayal in 1978 led to four films in the franchise, including one film alongside Hollywood’s hottest actor of the time, Richard Pryor.Odd they should mention the 3rd film so casually and superficially, because, while the 1st and 2nd major live action films showed promise, the 3rd and especially 4th were disasters, critically and financially. That the original Supergirl film was equally catastrophous is also sad.
More recent films — including “Man of Steel” and “Batman v Superman”— continued to reinterpret the character.Even here, the citations are superficial, delivered without any objectivity, or recognition of why, for every good project featuring the Man of Steel, there's also a bad one, and the clash between Supes and Batman was decidedly something we could've done without, based on how director Zack Snyder retained such a repellent bias in favor of the Masked Manhunter. Nor is there any mention of what atrocious politics Gunn's movie built on, and the new Supergirl film doesn't look like it'll be any improvement. For all we know, in the long run it'll probably be quite a setback to whatever plans WB has for a brand new franchise. And despite the box office sums given for Gunn's movie (which, granted, is a lot more to consider than what the Golden Age Superman actually sold), it didn't make as much as the 2013 movie, and probably didn't even turn enough of a profit, though today's filmmakers are clearly so unwilling to admit defeat, they'll just keep wasting money even if it eventually bankrupts the company.
Last year’s “Superman” movie, directed by James Gunn, grossed $618.7 million worldwide, making it the 10th highest-grossing film of 2025.
Simmons has multiple copies of early Superman comics from the ’40s for sale in his shop that opened in 2010. His back counter also displays a detailed Italian porcelain mosaic reproduction of Superman #14.Wow, they sure chose a great "spokesperson" to lecture us about the subject. So magic, despite being mentioned in an earlier article, doesn't register high on a so-called historian's alleged knowledge? Fantastic. Come to think of it, it's also charming how nobody asks how the Man of Steel can be written challenging an adversary who relies on magical energies, or even mechanical technology and bioengineered superpowers, among other goodness-knows-what concepts in science-fantasy writing. Also absent from the above quotations is...Kryptonite radiation. How odd.
Superman’s broad range is part of what makes him enduring.
“He’s done everything,” Riordan said. “He’s been noble. He’s been silly. He’s been thoughtful. He’s been stupid. That makes him a great character to explore Americana through.”
At the same time, that versatility can present challenges.
“So many people gravitate away from Superman because it seems like he can do anything,” Simmons said. “And how do you challenge a character like that?”
Stephen Meads, employee at Tasteecat Comics, sees that complexity as part of the appeal.But why must we be thankful to these retailers who make it sound like the death of a hero is literally something to celebrate? Even if Supes "died" heroically, that doesn't make it something to be utterly happy about. That kind of mentality is exactly what led soon after to Emerald Twilight, and then Identity Crisis a decade later. And people actually considered this something to crowd the streets for, waiting for their turn to buy a copy? Did they even read the ensuing story that spanned possibly 3 dozen issues or so for the following year, or did they store them all away in a vault, hoping this would later bring them a billionaire fortune? It's disgraceful, and if nobody advertised and lined up at the stores this way for the 1996 wedding with Lois Lane, that's decidedly telling too. It's chilling how tragedy is considered more worth celebrating than joyous moments in life. Such a mentality cannot continue to be inculcated in the public mindset.
“He’s a very challenging character for a lot of people to write and maybe to relate to,” Meads said. “But I think Superman is a really great attempt to tackle the idea of an all-powerful figure who still chooses to do good.”
Meads said his earliest Superman-related items in his personal collection include his original “Death of Superman” issues from the early 1990s — a storyline that brought unprecedented attention to comic shops.
Few remember that moment more clearly than Debbie Smith of Excalibur Comics, Portland’s longest-running comic book store established in 1974.
When DC Comics announced Superman’s death in 1992, her family-owned shop leaned into the moment with an unusual marketing approach.
“My dad took out an ad in The Oregonian and made it look like an article,” Smith said. “The headline was ‘Death of a Hero.’ It talked about how Superman was going to die and told people to call and pre-order their copy.”
The response was immediate.
“We sold over 5,000 copies,” she said. “People lined up all the way around the block to get their copy when it came in.”
Smith points to Superman’s place in history as the foundation of her entire business.
“He birthed a whole genre,” she said. “He was one of the very first superheroes. You have to be thankful for him.”
Not every version of Superman resonates the same way for everyone.And here too, they obscure the importance of merit, along with whoever's credited to the writing and artwork of the 50s and 60s, when some of these stories were originally published. She may have "joked", but that's not funny, though it does make clear there's women out there who don't give a damn about lady co-stars even if they're meant to provide a figure who, if they wanted, could be written as flawed but admirable figures they can relate to. I recall once discovering a letter written by a woman to Amazing Spider-Man #125 in the months after Gwen Stacy was put to death in issues #121-2, who used alarmingly denigrating descriptions for somebody non-existent, with the irony being this same person actually wanted Mary Jane Watson developed more, even as she also acted like MJ were real too. Some could reasonably wonder if such confused idiots are the reason we wound up with a situation like 2007's One More Day, where not only was MJ kicked to the curb, we didn't get Gwen back either, and both were made to look bad earlier in the pages of J. Michael Straczynski's Sins Past story.
“I loved the movies growing up,” Smith said. “But, as far as the comic books... I never cared too much for the comics because they were so goofy and so preposterous. And it always really, really annoyed me that Lois Lane was always trying to put herself into danger to make him prove that he loved her. That just annoyed me so much.” She joked, “I always rooted for him to let her fall, which is terrible.”
Steve Duin, former columnist for The Oregonian and noted comic book enthusiast, has a different take on Superman’s love interest. Duin, who never collected DC Comics, does own one piece of Superman art: a full-page piece by artist Tim Sale featuring a wordless moment between Lois and Superman. “I own it because of my passion for Lois Lane, fellow journalist.”
I find what the store manager says about Lois objectionable and insulting to the intellect, and hesitate to think what her positions could be about Jean Loring, Sue Dibny, Pepper Potts, Sapphire Stagg, Sharon Carter, Vicky Vale, Lana Lang and goodness knows what other lady cast members were ever created for the Big Two. If that's what she's going to tell a mainstream paper about even fictional characters whose original writers/artists worked hard to create them in the first place, then I don't want to buy at her store, period. Anybody who takes such an atrocious approach is not a serious person. As for the onetime columnist for the paper, if this is so he's never collected DC's comics, let alone Superman's, then while it's impressive he sets a good example by retaining a poster as opposed perhaps to a speculator's concealed collection that's possibly "slabbed", his failure to prove he's as avid a reader as the next person is decidedly galling.
After 88 years, Superman remains an enduring force. Both culturally and monetarily.And that's another insult to the intellect: instead of recommending some of the best reprints in archives, including the DC Finest series, they encourage everybody to spend tons of dollars on a back issue they'll never read and will conceal in a vault. What good are Marvel's Epic Collections and DC Finest archives if they won't recommend newcomers try out the older stories inside, and judge for themselves? Why, what good are even Image/Skybound's recent archives for GI Joe and Transformers if they won't recommend those either? This is proving one of the worst examples I've ever seen of retailers who sound like they're more interested in selling stuff they believe will be craved by blatant speculators than in encouraging anybody to read stories of adventure/romance/sci-fi that could give them a sense of entertainment and escapism, and hopefully something to learn from in terms of how to best manage one's life.
“If you pop over to our Tasteecat website, we do have a Superman #1 in inventory.” Meads said. “I think it’s only $95,000. So if you want to buy it.... Yeah, it’s available.”
And look how they continue to claim Superman's still an enduring force, even though the franchise has been tainted by far-left ideologues who've forced in LGBT propaganda in most alarming fashion, and the Son of Kal-El spinoff was eventually cancelled as nobody liked or wanted to buy it. Even earlier, there was the sad case of Superman being exploited for anti-American propaganda, and simultaneously, a story where he's written just levitating between Iran's tyrant forces and civilian protesters, not making any effort to defeat the overlords at all. In all the time since Iran's forces working for the now deceased ayatollah Khameini slaughtered thousands of unarmed protestors, and even fired tons of missiles at Israel and other nearby regions, that 2011 Superman tale now looks very dated, to say nothing of utterly repellent, because it's insulting to the opressed citizens, especially women. And what about that time when Dan Jurgens depicted the Man of Steel defending Islamists and illegal immigrants? As a result, how can Superman still be called "culturally relevant", when these same ideologues even go so far as to distort the origins by claiming Supes is an "immigrant" too, instead of a refugee from a destroyed planet? That last year's movie even resorted to anti-Israel metaphors not only didn't help matters, it was also a slap in the face to creators Siegel and Shuster, whose ancestry came from Israel.
Superman will not remain relevant so long as leftist ideologues continue to hold his very creation hostage to their loathsome propaganda and ideologies, and hasn't. There's only so many comics creations of the past century who've been denigrated by ingrates in modern times, and many once perceptive stories have sadly been turned into a joke as a result of this shift. And we have jelly-spined retailers as much as the modern publishers and creators themselves to blame for the downfall of the Man of Steel and plenty other creations. It's enough to wonder if any sane person should finance their stores if they can't admit something's gone terribly wrong with today's management, morally, culturally or otherwise.
Labels: animation, bad editors, dc comics, golden calf of death, golden calf of LGBT, history, islam and jihad, misogyny and racism, msm propaganda, politics, sales, Superman, women of dc




