The Four Color Media Monitor

Because if we're going to try and stop the misuse of our favorite comics and their protagonists by the companies that write and publish them, we've got to see what both the printed and online comics news is doing wrong. This blog focuses on both the good and the bad, the newspaper media and the online websites. Unabashedly. Unapologetically. Scanning the media for what's being done right and what's being done wrong.


Milestone not making much of an impression in the DCU

If reviews such as this one and this one and this one and this one are any indication, the Milestone cast's entry into the DCU has not been winning the audience over, nor has it been very well written. I figured as much. It's funny how they put in titles like "Be Careful what you Wish for" for the story here.

In their own line and world, the Milestone cast may have had significance, but in the DCU they become too much, and it makes them redundant. Same could surely go for a couple of heroes once published by Archie that may be making their debut in the new Brave & Bold series soon. Another problem here is that unlike some standalone crossover publications of yore (Green Lantern vs Aliens, JLA vs Predator, and Superman co-starring Gen13), where the plot and script were unconnected to the main DC universe, here, they're shoehorning an entire cast of foreign characters into the DCU proper, and in a very pedestrian way at that.

Plus, when DC integrated the Capt. Marvel family and 3 Charlton heroes into their lines, those were just a handful. Now, it seems like almost an entire busload is being shoehorned in, and not very interestingly at that.

Maybe that's why Dwayne McDuffie told Newsarama a few weeks ago:
“[...] But someone from Milestone will always keep a hand in, making sure DC does right by our guys. For the foreseeable future, that's going to be me. That said, if things somehow go horribly wrong, there's a backdoor built into the story that would allow us to pull them out cleanly without damaging either property. I don't think we'll ever need to, but it's there.”
This is telling something. No matter how long they intend to use them, it's clear that McDuffie is holding the copyright to his creations, and if it doesn't work out, they'll depart, the good part being that it's unlikely they'll be killed or anything upon making their exit. Most likely they'll just leave while saying, "we're heading back to our own universe now, so long!" Which, I'll be honest, would be a good thing, as we could definitely do without more senseless violence.

However, despite what McDuffie said, they've already damaged one property. For several years now.

I predict Milestone's coming into the DCU will be little more than a simple footnote.

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